‘The Red Log’ is a pencil. A pencil is the instrument that takes the ideas, thoughts and creative expression from the artists mind and translates them into a format that can communicate, inspire, challenge and entertain people.

The pencil represents the birthing of ideas into a tangible form of communication – just like a blog. The RE(a)D (b)LOG is simply a new millennial pencil.

Jarred created The Red Log in 2015. The Red Log is a collection of thoughts, ideas and light bulb moments to inspire and grow. Jarred is a communications professional with over 25 years experience in marketing, communications and tourism.

For the author, ‘The Red Log’ also represents the crucifix of Jesus Christ stained with blood and all that means for his personal faith.